Art and design direction of classic print campaigns, developing and implementing associated design manuals.
ZDF Off Air Promotion
Brand Design, Communications
Project Type
Brand Design, Communications
Scope
Design Architecture, Communication Design, Style Guide, Manual
Role
Design Direction
Together with
Client, Employer
Copyright
© 2013 ZDF Mainz



ZDF Off Air Promotion Styleguide Cover
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 03
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 04
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 05
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 10
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 12
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 27
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 31
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 32
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 33
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 36
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 39
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 41
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 44
© ZDF, Mainz, Germany

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© ZDF, Mainz, Germany

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© ZDF, Mainz, Germany

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© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 55
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 56
© ZDF, Mainz, Germany

ZDF Off Air Promotion Styleguide, Page 57
© ZDF, Mainz, Germany
Manual, Styleguide