Vita Ronen Schmitz Even Zur

Professional Experience

R SE, Ronen Schmitz Even Zur

Frankfurt am Main, Germany
Tel Aviv, Israel
since 2017

Freelance Design Director, 
Creative Consultant

with focus on
Brand Design and Corporate Communications,
Creative Leadership and Design Management

e.g. amongst other assignments and projects
MRM/McCann, Frankfurt am Main: Design Director, for Fresenius Medial Care, Bad Homburg
MRM/McCann: Design Director, for Merck, Darmstadt, Mainz, Head of Design, Consultant
Yatta Solutions, Kassel, Head of Design, Consultant

as well as Archaeological Design

Israel Antiquities Authority, Jerusalem


Berlin, Germany
2016 – 2017

Design Director

E.ON Relaunch 2016

adidas Runtastic

Linz, Austria
2015 – 2016

Head of Design

Managerial responsibility for depts
Brand Design, Creatives, Media and UI/UX-Design

i.e. amongst other assignments and leads
Installation of the the overall Design department
Development and creation of the brand and identity of Runtastic
Development and definition of the employer brand
Definition of the design architecture and workflow/delivery management


Berlin, Germany
2014 – 2015

Senior Designer

MunichRe: Development of the overall Design and UI/UX-Architecture

ZDF, German Television

Mainz, Germany
2005 – 2013

Design Director

Directory Board,
Department of Marketing and Corporate Design

e.g. amongst other assignments and project leads, 
Design Direction for the brand ZDF
Overall Design Architecture and style guides
Design Direction for all internal design departments and external agency portfolio
Corporate Architecture, Branded Spaces and Event Design
Transformation from Branded House to House of Brands and implementation (ZDFneo, ZDFkultur, ZDFinfo)
Design Direction of the "Mainzelmännchen",
i.e. Little Mainz Men

Scholz & Volkmer

Wiesbaden, Germany
2004 – 2005


e.g. amongst other clients
Vivico Real Estate

img Institut für Mediengestaltung

Mainz, Germany
1999 – 2004

Art Director

e.g. amongst other projects
Designpreis Rheinland-Pfalz
Ministry of Economics of the State of Rhineland-Palatinate
urban future forum

Digitas Pixelpark

former Pixelpark
Berlin, Germany


e.g. amongst other projects
Conrad Electronic
Steven Spielbergs Shoah Visual History Foundation
Barmer Ersatzkasse

Opak Werbung

Frankfurt am Main, Germany


e.g. amongst other projects
Theaterhaus Frankfurt
Interior Photography

ZDF, German Television

Mainz, Germany

Trainee, Designer

Operational Division of Design and Photography

Fraunhofer IMM

former Institut für Mikrotechnik und Mikrotechnologie
Mainz, Germany
1997 – 1998


e.g. amongst other projects
Concept and Design Development of the Corporate Website
Production and Implement thereof
Visual identities for several spin-offs

Tassilo von Grolman Design

Oberursel am Taunus
now located in Berlin, Germany

Trainee Design

Hyperium | Hypnobeat Rec.

Nuremberg, Germany
1993 – 1997


Design of record covers and record labels

e.g. amongst others
Visual Identity of Stereo Deluxe record label
Calva Y Nada
Digital Factor

Fotoladen Dipping

Nuremberg, Germany
1993 – 1994

Photographic Lab Technician, Sales

F. Xaver Leipold Lithographische Kunstanstalt

Zirndorf, Germany



Hochschule Mainz
University of Applied Sciences Mainz

Mainz, Germany
1997 – 2004

Communication and Media Design
Diplom-Designer (FH)


Erlangen, Germany
1996 – 1997

History of the Arts, Archaeology, Philosophy
not graduated